Private Accounts

Our company is pioneer when it comes to doing business in private hospital segment. For the last two decades, we have been exceeding expectations of our customers by promoting cutting edge medical products and services. With our strong commitment to quality, technology and customer utility, DIGITEXMedical has promoted only the best brands in the Indian market.

We have been instrumental in promoting Hewlett Packard, Agilent Technologies and Philips Electronics India range of healthcare products. Our company had been promoting Patient Monitoring & Cardiac Care, Ultrasound & Imaging and Hospital Infrastructure Products like OT Lights over these years. There are about 500 Private hospitals, 2000 physicians and medical specialist in India where we have sold our PMCC and Hospital Infrastructure line of products in the last two decades.

Starting 2010, our company has pushed the next gear in synchrony to our companies vision of becoming a Pan India player. The company has joined hands with three global healthcare companies- BTL, UTAS and BISTOS, for increasing its foothold in the Indian market. With these alliances, we have added a totally new range of medical products and supplies supported with international credentials.

Government Accounts

In the year 2010, as DIGITEXMedical forged ties with three global healthcare brands-BTL, UTAS & BISTOS, the company has marked its foray in Government market starting 2011. The company is focusing on leveraging its customer relationship and referrals to enter the new market segment.       

Understanding the intricacies of government business, DIGITEXMedical team is effectively strategizing its operations to meet the needs of government business. The company is ramping up its operations by investing in physical infrastructure, technology and manpower resources to manage the new business segment. The company is actively working on building relationships with Department heads, Administrative heads, functional and support departments to understand purchase requirements and present effective productsand services.

Currently, the company is working in Central and State Government projects. Major focus is on Delhi, Punjab, Haryana, Uttar Pradesh, Madhya Pradesh and Gujarat markets. The company is also pursuing opportunities in Defence procurements and is working on getting enlisted with the recognized bodies.

Corporate Accounts

With massive privatisation and corporatization of healthcare industry in India, there's a league of Giant Corporate Companies entering the Indian market which has brought in superior medical services and healthcare facilities to million of Indians.

Corporate hospitals such as APOLLO, MAX, FORTIS, MEDANTA, ESCORTS, WOCKHARDT have consistently invested in medical purchases to meet their business needs. Today, their appetite for consumption of branded medical products and supplies is growing around 25% annually which means companies like DIGITEXMedical have enough potential to cash cow on this growth drive.

Keeping pace to this every changing market dynamics, our company has been consistently re-working its marketing strategies to suit the needs of changing market conditions. Our company is consistently working on Revenue Storm Account lead strategy to cater to the needs of such hospitals and establish itself among the list of preferred suppliers.

At the forefront, our company is aggressively promoting  cardiology, anesthesia, respiratory care and gynaecology products in all major 300-500 bedded hospitals in India. The company is consistenly working on creating a niche for itself in these major accounts challenging major healthcare multinationals like PHILIPS, GE, SIEMENS, DRAGER, SPACELABS, MINDRAY and few others.

Channel Accounts
DIGITEXMedical is committed to secondary sales or distribution lead sales. The company has tied up with more then 15 agents since 2011 to market multiple brands and products in its portfolio through secondary network. The company has been quoting and selling in private and government segment hospitals in North and South India for quite some time and is sensitive to Channel Partner expectations. The company is still to make major in-roads with these customers and is working to 
make greater traction. To know more about dealership opportunities, read our Channel Partner Development Program Offerings.
E-Commerce
DIGITEXMedical has launched web products and services sales products- www.digitexstore.com . This is a B2B and B2C store to sell all kinds of healthcare products and services to institutional buyers and retail consumers.